Vodafone to Introduce 3G Services in India This Week
Monday, February 28, 2011
India's third largest telecom operator, Vodafone Essar will launch its third generation (3G) mobile services over the coming week. As a forerunner, the company recently launched its advertising campaign with its mascot Zoozoo during the cricket World Cup matches.
According to company officials, they will be launching their services in a phased roll-out this week onwards.
This will make Vodafone the third operator to launch full 3G services after Tata Teleservices and Reliance Communications. India's largest telecom operator Bharti Airtel has also launched services in some service areas, but launches have not been made official yet.
Vodafone tested its 3G services in December, but launches for most companies were delayed due to objections from the Department of Telecommunications over the security surveillance of services such as video calling.
For now, it rests to be seen if the cricket season will help Vodafone to deliver on the advertisement tagline, "Faster, Smarter, Better".
Courtsey: wirelessfederation.com
According to company officials, they will be launching their services in a phased roll-out this week onwards.
This will make Vodafone the third operator to launch full 3G services after Tata Teleservices and Reliance Communications. India's largest telecom operator Bharti Airtel has also launched services in some service areas, but launches have not been made official yet.
Vodafone tested its 3G services in December, but launches for most companies were delayed due to objections from the Department of Telecommunications over the security surveillance of services such as video calling.
For now, it rests to be seen if the cricket season will help Vodafone to deliver on the advertisement tagline, "Faster, Smarter, Better".
Courtsey: wirelessfederation.com
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